{"id":2648,"date":"2016-09-01T11:59:01","date_gmt":"2016-09-01T11:59:01","guid":{"rendered":"http:\/\/www.distrettoagrumidisicilia.it\/projets\/marche-francais\/?lang=fr"},"modified":"2016-12-22T11:05:45","modified_gmt":"2016-12-22T11:05:45","slug":"marche-francais","status":"publish","type":"page","link":"https:\/\/www.distrettoagrumidisicilia.it\/fr\/projets\/marche-francais\/","title":{"rendered":"Le march\u00e9 fran\u00e7ais"},"content":{"rendered":"

Obj. 3 \u2013 Internationalisation<\/p>\n

\"Agence<\/p>\n

SOPEXA – Agence International de Communication et de Marketing specialis\u00e9e dan l\u0092alimentaire, les boissons & l\u0092art de vivre<\/p>\n

Ce projet du District, qui vise \u00e0 valoriser les productions agrumicoles siciliennes de qualit\u00e9 sur le march\u00e9fran\u00e7ais, a \u00e9t\u00e9 d\u00e9velopp\u00e9 par l\u2019Agence Sopexa<\/strong> et pr\u00e9voit les \u00e9tapes suivantes:<\/p>\n

    \n
  1. Analyse du march\u00e9 fran\u00e7ais et identification des actions necessaires en fonction des caract\u00e9ristiques des produits et des entreprises adh\u00e9rentes au District (Studio Marketing<\/strong>);<\/li>\n
  2. Analyse des besoins du march\u00e9 en fonction de la logistique et de la qualit\u00e9;<\/li>\n
  3. Action de communication des produits et leurs d\u00e9riv\u00e9s;<\/li>\n
  4. Organisation d\u2019\u00e9v\u00e9nements sur le territoire fran\u00e7ais en utilisant les instruments dont dispose la fili\u00e8re agroalimentaire (Chambre de commerce italo-fran\u00e7aise, ICE, autres institutions qui op\u00e8rent sur le territoire \u00e0 divers titres);<\/li>\n
  5. Participation \u00e0 des foires de secteur;<\/li>\n
  6. Organisation des operations \u201cIncoming\u201d;<\/li>\n
  7. Adaptation des activit\u00e9s des entreprises aux besoins du march\u00e9 fran\u00e7ais.<\/li>\n<\/ol>\n

    L\u2019identification de march\u00e9s est un objectif qu\u2019il faut atteindre avec une action coh\u00e9sive et collective. Elle est \u00e0 la base du processus d\u2019internationalisation.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Obj. 3 \u2013 Internationalisation SOPEXA – Agence International de Communication et de Marketing specialis\u00e9e dan l\u0092alimentaire, les boissons & l\u0092art de vivre Ce projet du District, qui vise \u00e0 valoriser les productions agrumicoles siciliennes de qualit\u00e9 sur le march\u00e9fran\u00e7ais, a \u00e9t\u00e9 d\u00e9velopp\u00e9 par l\u2019Agence Sopexa et pr\u00e9voit les \u00e9tapes suivantes: Analyse du march\u00e9 fran\u00e7ais et […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2608,"menu_order":4,"comment_status":"open","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"yoast_head":"\nLe march\u00e9 fran\u00e7ais - District Productif Agrumes de Sicile<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.distrettoagrumidisicilia.it\/fr\/projets\/marche-francais\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le march\u00e9 fran\u00e7ais - 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